Interactive Movie Poster
When the app is launched and pointed at the official The Legend of Sarila movie poster, the camera triggers the launch of the movie trailer for a total movie experience, anywhere.
The photo booth allows users to take a photos with Kimi, the beloved lemming featured in the film. Save or share photos through Facebook and Twitter. The app generated over 1,400 photos on The Legend of Sarila Facebook page from winter festivals across Quebec.